Malawi Stock Exchange – listed Sunbird Tourism Limited has signed an agreement with the Malawi Government to manage Chintheche Inn in Nkhata Bay.
Sunbird Chief Executive Officer, Yusuf Olela, said the management contract is effective October 1, 2020.
He said Sunbird brings on board a brand that has stood the test of time, with unique expertise, vast experience, and thorough knowledge of the market and industry that will strategically benefit Chintheche.
Olela said Sunbird firmly believes that there is great potential in positioning the Northern part of Malawi as a viable tourism destination both locally and internationally through this partnership.
“The coming in of Chintheche as part of Sunbird brand, will further consolidate this position, and ensure growth through an increased footprint with Lakeside resorts now in all three regions of Malawi. Sunbird Tourism continues to explore opportunities to further diversify and grow its product portfolio by focusing on leisure resorts and increased activities,” Olela said.
He said as part of the Sunbird Group, Chintheche Inn will have the distinct advantage of leveraging Sunbird Tourism plc’s significant investment in people, products, processes and marketing.
“It is our intention to add more value to the product through investments that will improve the operational efficiencies, and increase the top line with the goal of ensuring a profitable entity,” Olela said.
Chintheche Inn is located along the pristine northern lakeshore, famed for its clear warm waters, white sands and age–old fishing villages.
The northern part of Malawi is well known for its beautiful and unspoilt beaches, which are set against the dramatic backdrop of the rolling Viphya Mountains.
Chintheche Inn offers a relaxing, rejuvenating and adventure experience, that will now be complemented by Sunbird’s unique excellent and personalized service.
Sunbird Hotels and Resorts is Malawi’s leading hotel chain with eight properties including four city hotels in all three regions of Malawi, two popular beach resorts along Lake Malawi, an iconic mountain resort in the former capital city of Zomba and a lakeside Inn on the northern lakeshore, Chintheche Inn by Sunbird Hotels and Resorts.